The Power of Storytelling

Tuesday, 25 June 2024, 13:45 - 14:45

Giuseppe Marzio | Founder & Strategic Storyteller

Giuseppe Marzio is founder and strategic storyteller at Chiaro, a pitch and presentation agency dedicated to Healthcare and Life Sciences.
He works with founders and CEOs to turn their science into an irresistible story – to raise funding, grow a successful business, and make the world a healthier place.

A former scientist-turned-communications pro, he has worked with some of the most admired healthcare organizations in academia, startups, and large corporations. Most recently, at Johnson & Johnson, where he helped the leaders of the world’s largest healthcare company present their strategy and vision.

Chiaro

Success starts with a great story, in business as in life. Because stories get attention. They get remembered. They change perceptions. From Jeff Bezos to Richard Branson to Elon Musk, today’s most successful entrepreneurs are those who excel at sharing inspiring stories about their product, company, and vision. But what does it take to craft a good story?

In this session, you will learn how to apply the basic principles of storytelling to build your own compelling story – to pitch your big idea, make an unforgettable impression, and become a successful professional.